Almost every project will include brainstorming of some kind at some point in the project lifecycle. Brainstorming sessions can be a powerful gateway to unlock solutions, make issues visible, prioritize actions and bring experienced minds together. When individuals come together as a team, innovative ideas can be born. One of the struggles of being a part of a powerful and productive brainstorming session is that they generate many great ideas and often reveal a large amount of issues. This can leave a group feeling overwhelmed. Often times, the wide array of ideas can be hard to organize, understand, validate and act on. Worse yet, many members of a team might leave feeling invalidated, unheard or completely shut down.
In the 1960’s Mr. Jiro Kawakita began developing a powerful tool that today is part of the seven management and planning tools. The tool was coined the name, the affinity diagram. Affinity as a noun means a similarity in features, characteristics or other defined attributes. It suggests a relationship or a strong resemblance. Of course, we’re all aware that a diagram is just a simple drawing that shows the appearance, structure or workings of something in a schematic representation. After breaking down those two words it is much easier to understand that the Affinity diagram is a powerful tool that can be used by a team members or individuals during a project. The diagram itself makes the perfect analytical tool that teams can use to organize ideas into subgroups with common themes or relationships that have been revealed during a brainstorming session.
Over the years many different methods of using the Affinity diagram have been developed and used. We hope that as you borrow from the ©CURE Methodology you will do the same. All tools should be improved and innovative in such a way that meets the needs of the user. The ©CURE Methodology provides a simple structured way for users to extract a large number of ideas from a group, organize ideas, problems and possible countermeasures into a group as well as prioritize and group themes. If you’re going to pull a group of people together for brainstorming the ©CURE Methodology is the method you’ll want to use.
What is the ©CURE methodology?
The ©CURE methodology began as a simple four step process to facilitate a brainstorming session and has since been used to assist in analyzing and grouping ideas generated from team or group settings. While the affinity diagram is a powerful tool, the ©CURE Methodology transforms the tool into a methodology that can be used repeatedly with successful results. This is very important in both group and individual settings. You don’t want to jump from 3 steps, to 4 steps and then 6 step methods when you’re facilitating a brainstorming session. Structure and consistency without restrictive elements helps people get results, time and time again. As a means of standardizing the affinity diagram we created a mnemonic so that anybody could lead a brainstorming session while systematically and effectively gathering the ideas, data and thoughts in a simple format.
How is the ©CURE methodology performed?
The ©CURE Methodology is performed in 4 steps, shown below. Although the online course has not yet been released, it is currently in development. To help you remember these 4 simple steps of the ©CURE Methodology we have made the photo shown below into a poster. You can download your poster for free by clicking on the photo.
As you can see the ©CURE methodology is a simple and easy way to facilitate and harness the power of everyone’s ideas. The name itself, ©CURE methodology is indicative of what it actually does, empowers teams to generate powerful solutions and find themes. The ©CURE Methodology can be used by anyone. As with any other facilitation technique the ©CURE methodology does take a bit of experience and practice in real life. Over time you will see just how powerful the method is. Try using the ©CURE methodology next time you have an opportunity for brainstorming and be sure to keep your eyes open for the upcoming ©CURE Methodology course online.
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