Perception in one regard is defined as the ability to see, hear, or become aware of something through the senses. Quality on the other hand is defined as; how well a product or service meets the needs of a customer according to some said standard. Perceived quality is one of eight dimensions of quality defined by David Garvin in and article from 1987 entitled "Competing on the Eight Dimensions of Quality". It refers to an assessment of a product’s or services quality based on criteria defined or established by the observer, generally an outside party.
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